Collection item
Grey wool coat
In 1953, Gus Fisher of El Jay was invited to take up the exclusive licence to produce Christian Dior originals in New Zealand. The offer was accepted and the agreement was signed with Christian Dior himself in Paris in 1954. Gus’ dedication to reproducing the authentic style of Dior even inspired him to create a scaled down replica of Christian Dior’s Paris salon in the El Jay premises in Kingston Street. Read more about Gus Fisher and the El Jay label in the New Zealand Fashion Museum publication Looking Terrific: The story of El Jay.
Details
                                Credit: 
                                Garment loan courtesy of Niki Bezzant 
                            
                                                    
                                Copyright: 
                                Creative Commons BY-NC-ND 4.0 Licence 
                            
                    
                            Maker: 
                            El Jay 
                        
                                            
                            Manufacturing location: 
                            Auckland 
                        
                                            
                            Garment type: 
                            Coat 
                        
                                            
                            Material: 
                            Wool 
                        
                                                                
                            Colour: 
                            Grey 
                        
                                                                                                                                                                                                                                                                        
                            Label: 
                            Christian Dior Prêt-à-porter by El Jay 
                        
                                            
                            Date: 
                            Circa 1957 
                        
                
                    




